Our Values

Super Retail Group is committed to the development of a culture that engages and inspires its team members to live their passions and that underpins a successful customer and team member centric retail organisation

Our culture is built around a set of five values that not only help to define who we are, but help guide us in the way we behave. We commit to living these values every day.


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Passion

We create an environment in which we share our passion for what we do, and our contributions and successes are recognised.

This means we:

  • Show enthusiasm and take pride in all that we do.
  • Recognise others' contribution and celebrate success.
  • Strive to exceed our customers’ expectations.
  • Are results oriented and care intensely about our Company’s success.
  • Embrace and drive the change necessary to be successful.

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Openness

We are committed to open and constructive communication.

This means we:

  • Share information and collaborate for better solutions.
  • Listen openly and respect others’ opinions.
  • Have the hard conversations and offer constructive solutions.
  • Explain expectations and confirm understanding.
  • Value the skills, strengths and perspectives of our diverse team.

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Integrity

We act with honesty and we deliver on our commitments.

This means we:

  • Maintain confidentiality.
  • Always give 100%.
  • Accept responsibility for our actions.
  • Maintain the highest ethical standards.
  • Respect each other and work together.

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Care

We value our team, our customers, our trade partners and the communities in which we operate.

This means we:

  • Ensure our business is safe for everyone.
  • Are supportive of each other and treat everyone fairly.
  • Consider the impacts of our actions.
  • Foster personal growth.
  • Demonstrate trust in and empowerment of the team.

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Discipline

We commit to the plan, resource effectively and follow the agreed processes and standards.

This means we:

  • Act on opportunities and take calculated risks.
  • Make decisions based on facts and experience.
  • Focus on the agreed priorities.
  • Monitor progress, learn from our mistakes and take action.
  • Focus on value and practical solutions.